The Sparrow playbook for BrandsSolutions for traditional brands to DTC challengers and any brand in between
Brands face many challenges in the rapidly digitalized world. From choosing the right Adtech and Martech stack, designing the right organizational structure, becoming e-commerce players, building your audience as a first time DTC brand, or choosing the right in-housing strategy, these are not 'one size fits all' types of challenges.
Sparrow helps you land not just on a generic strategy, but the right strategy for your company, industry vertical, your customers and specific circumstances.
- The ideal Adtech and Martech stack
- Tech stack and partner evaluation and review
- In-housing strategy
- Building a DTC/e-commerce business
- The right team and organizational structure
- Data strategy
- Vendor selection
- 360 view of consumer
- Programmatic strategy
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