All Categories - Sparrow Advisers - Digital Advisory Firm

May 5, 2020 · Ad Tech,Mar Tech,Strategy,Training,Location Agnostic
How will we come out on the other end of COVID-19? In this session, Maja Milicevic @Sparrow...
April 17, 2020 · Strategy,MarTech,Ad Tech,Advertising,Marketing
Our co-founder Ana Milicevic, recently joined The Drum's Stephen Lepitak to discuss what digital...
April 8, 2020 · Ad Tech,MarTech,Strategy,Advertising,Programmatic
Our co-founder Ana Milicevic recently joined Terry Kawaja of Luma Partners (the folks responsible...
April 3, 2020 · Ad Tech,Podcast,Remote work,Pandemic
"I am inside a closet" is how our co-founder, Ana Milicevic, chose to start this podcast episode ...
March 24, 2020 · Strategy,Ad Tech,MarTech,Leadership,Pandemic
Join Beeswax CEO Ari Paparo, Captify CEO Dom Joseph, and Sparrow co-founder Ana Milicevic in this...
March 17, 2020 · Privacy,Strategy,Data,Ad Tech,MarTech
The topic of privacy often comes up in the context of digital advertising and marketing, largely...
March 17, 2020 · Strategy,Pandemic,Future of Work,Operations,WFH
Sparrow has been built as a location-agnostic business from its inception: our team is spread...
March 10, 2020 · Strategy,MarTech,Ad Tech,Programmatic,Digital Revenue
Everything in technology, and by extension in adtech and martech, is cyclical. To operate...
July 23, 2019 · Strategy,MarTech,Ad Tech,Marketing,Leadership
Maja Milicevic writes for the AdExchanger sharing a framework for evaluating marketing roles...
May 30, 2019 · Product,Strategy,Leadership,HR
Ana Milicevic writes for the AdExchanger providing a road map and framework for evaluating...
May 13, 2019 · Strategy,Leadership,Partnerships,Programmatic,Go-to-market
On April 29, 2019 Sparrow co-founder and partner Ana Milicevic presented a session on vendor...
April 18, 2019 · MarTech,Advertising,Leadership,Brands,Data
Maja Milicevic breaks down questions to ask about the Publicis - Epsilon acquisition in her...
April 3, 2019 · Strategy,Leadership,sales,HR,Digital Revenue
Maja Milicevic writes for the AdExchanger on a frequent challenge that companies of all stages of...
February 28, 2019 · Programmatic,Digital Revenue,Consumer Experience,Advertising,Data
Maja Milicevic writes for the AdExchanger on the need to look beyond just programmatic.
January 16, 2019 · Ad Tech,MarTech,Strategy,Partnerships
Maja Milicevic writes for the AdExchanger covering steps to take when choosing a vendor.
December 19, 2018 · Data,Marketing,Advertising
Maja Milicevic writes for the AdExchanger on the real, lasting effects of data breaches & what...
November 12, 2018 · Strategy,Advertising,MarTech,Ad Tech,Go-to-market
Market entry into a different region is never straightforward - we've picked up on some patterns...
October 1, 2018 · Innovation,Strategy,Entrepreneurship
A few days ago Cadillac announced that they were moving their HQ back from NYC to Detroit —...
August 22, 2018 · Ad Tech,Ad Exchanges,Digital Revenue,Programmatic,Advertising
Another week, another ad tech controversy -- this time courtesy of Index Exchange and their...
July 25, 2018 · Entrepreneurship,Product,Leadership
Let’s face it - few people and especially precious few business travelers would say they enjoy...
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